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Jessica Prinston

Pleasant Scents Make Us Seem More Attractive

Pleasant Scents Make Us Seem More Attractive

We already know that scent plays the most important role in attracting mates, but do we know why? New research from the Chemical Senses Center found that people find faces more attractive when in the presence of pleasant odors because they tap into a certain part of the brain that processes emotiona...
Most Famous Fragrances Throughout the History

Most Famous Fragrances Throughout the History

There is a certain allure that comes with the classics, and this is especially true of fragrances. For example, Marie Antoinette wore "Jardin Secret," a fragrance by Parisian perfume house Lubin that was rediscovered and revived as "Black Jade" in 2011. A spicy chypre floral, Jardin Secret/Black Jad...
Believe in the Business of Your Dreams

Believe in the Business of Your Dreams

What is stopping you from believing in the business of your dreams? Insecurity? Fear? Lack of confidence? All of the above? How can you overcome these obstructions? Your Mantras You may be wondering if you have the necessary skills, time, connections, and a million other things in order to creat...
Establishing Your Brand on College Campuses

Establishing Your Brand on College Campuses

Many students are cash-strapped, nowadays. Nevertheless, their purchasing power is very high. Research reveals that 20 million students in the US have a combined disposable income of $417 billion. Moreover, another survey of students' parents reveals that students now make 70 percent of their purcha...